[78-L] Victor's Sunrise label

[Gregg Kimball]

There's a color image of the label in Docks's price guide.  If you don't 
have Docks and one doesn't turn up online, I could digitize mine and send 
you an image.

Gregg


----- Original Message ----- 
From: "Harold Aherne" <leotolstoy_75 at yahoo.com>
To: <78-L at 78online.com>
Sent: Saturday, December 27, 2008 3:29 PM
Subject: [78-L] Victor's Sunrise label


Of all the short-lived Victor labels of the early 30s, this is the one I've 
never
come across. Very occasionally there will be a Timely Tunes, Electradisk, or 
their
Canadian equivalent Aurora offered on Ebay, but I've never seen a Sunrise 
disc and
don't really know what the label looks like. I know there's a description of 
it in Rust's
record label book; is there any example online?

Unlike Timely Tunes or Electradisk, there don't appear to have been any
unique masters on Sunrise, though the possibility of alternate takes exists, 
as I
suppose it always does. So why did Victor create this label when their 
standard black
label sales were mediocre and they already had Bluebird?

-Harold



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