[78-L] Columbia WWI multi colored illustrated labels

[Kristjan Saag]

Many European 78's in the early acoustic era had multi-coloured labels. 
For some reason the record companies dropped that routine in the 1920's. 
I've often wondered why; sheet music, at the time, was nicely illustrated.
Anyone knows?
Here are a few multi-coloured European labels from 1910-1920:

http://www.wilmut.webspace.virginmedia.com/iblog/C1221370065/E20091029084847/index.html 
(British)
http://www.russian-records.com/categories.php?cat_id=207 (Russian Beka)
http://www.tufftuff.net/78/appl.htm (Swedish)
http://www.tufftuff.net/78/clau1.htm (German)
http://www.tufftuff.net/78/od1.htm (Polish Odeon)
http://www.tufftuff.net/78/perfecta.htm (French)
Kristjan


On 2014-02-07 16:22, Steve Shapiro wrote:
>
> E.g. See  http://www.ebay.com/itm/COLUMBIA-SPECIAL-WORLD-WAR-1-MEDICAL-LABEL-E-2942-/370998600660
>
> http://www.ebay.com/itm/BITAR-BISHRO-No-1-2-SYRIAN-ARABIC-COLUMBIA-78-/400647330465?nma=true&si=j8RfWCbnOvIF2g0hzK5wq9CeRMo%253D&orig_cvip=true&rt=nc&_trksid=p2047675.l2557
>
> I have seen various records like this, mostly German but also Hungarian, mostly 10 inch, also one German 12 inch.
>
> Does anybody know the story behind these records, seen them in any special Columbia catalogues, articles in Talking Machine World, etc.?
> Thanks./steve
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