[78-L] Response to Steinweiss article

[Cary Ginell]

OK, here's what I drafted to the L.A. Times:

Editor,

Regarding Liesl Bradner's article on Alex Steinweiss,  "Father of Album
Art," although Steinweiss did revolutionize album design with his work
for Columbia Records, he was far from the first. A few examples that
predate Steinweiss's initial work: Harper-Columbia's "Bubble Books,"
colorfully illustrated albums of 

children's 78s (beginning in 1917), and the Brunswick cast album for
the revival of "Show Boat" (1932) with Paul Robeson. Other illustrated
albums were manufactured by Decca, Musicraft, and Victor, all before
1940. These should not, however, diminish Steinweiss's creative genius
in taking record album design to a new level of sophistication.
Sometimes biographers get overzealous in their claims... "for the
record."

Cary Ginell
Thousand Oaks, CA
 		 	   		  
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