[78-L] Pairing artists for greater sales

Michael Biel mbiel at mbiel.com
Thu Mar 26 13:46:04 PDT 2009


>From RAY KILCOYNE
> > It seems that most of the examples cited were on RCA Victor. 
> > Any from Victor alone?   RayK

Ron L wrote:
> Billy Murray and Ada Jones?  8-) Ron L 
>   
No, that is an ordinary coupling like Collins and Harlan.  More to his 
point would be the occasional star parings of performers not ordinarily 
encountered together,  such as Caruso and Mischa Elman,  Alma Gluck and 
Efram Zimbalist (actually Mr. & Mrs.),  Billy Murray and Jean Goldkette 
Orch. or Paul Robeson and Paul Whiteman Orch.

Mike Biel  mbiel at mbiel.com

> -----Original Message-----
>
> Perry Como + Betty Hutton
> Tony Martin + Dinah Shore
> Dinah Shore, Tony Martin, Betty Hutton + Phil Harris
> Homer and Jethro + Spike Jones
> Homer and Jethro + June Carter
> Perry Como + Jaye P. Morgan
>   
> Eddy Arnold & the Carter Sisters
> Perry Como & Eddie Fisher
> Eartha Kitt & Perez Prado
> Rosemary Clooney & Bing
> Rosemary Clooney & Bob Hope
>   
> Ann-Margret + Al Hirt.
>   
> From: "Stephen Davies"
>   
>> Folks,
>>        based on nothing more than perception, and without having studied
>> the catalogues, it seems that Victor was alone among the majors in
>> resisting the trend to combine artists on one side to increase disc sales.
>> Decca and Columbia had frequent collaborations between artists.  Decca
>> even brought Bing Crosby and Louis Jordan together, who must have been the
>> two Kings of the Jukebox, simultaneously.  Were they trying to encourage
>> crossover in the market?
>>        Did Victor have a policy agaisnt multiple artists, or were they
>> just lousy at it?
>> - Stephen D
>> Calgary
>>
>>
>>
>>     




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